Paragon Style On Track

Paragon had just refreshed some important fashion boutique tenancies and we were commissioned to create an edgy campaign that would take style-conscious shoppers to New York City -- via Paragon, of course. Eventually we settled on taking the shot in the middle of Times Square, with its vibrant electronic billboards contrasting with the off-white and blue wardrobe selected from one of Paragon tenants.

Concept & Final
Paragon Style on Track (Press Ad)
Press Ad
Paragon Style on Track (Pillar Clad 1)
Pillar Clad
Paragon Style on Track (Pillar Clad 2)
Pillar Clad
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